How to (and not to) PR by Shannon Marketing Communications

Analysis of the good, bad and ugly in PR and marketing

Are free press release posting sites worth it?

I’ve seen many PR professionals comment that free press release posting sites are worth exactly what you pay for them.

Did Michael Jackson’s image suffer from lack of PR?

” . . . efforts to help him via PR suffered due to his lack of willingness (or ability) to accept responsibility for some of his actions, and his failure to get help for his obvious mental health issues.”

Colorado Eagles change their minds about Rocky Mountain Rage

The Rage and the 14’ers put a good product on the floor at a reasonable price . . .

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    Welcome to How To (and not to) PR by Shannon Marketing Communications. Here, we'll post information and commentary about artful and questionable approaches when it comes to public relations, marketing, crisis communications and more. To get back to the Shannon Marketing Communications website, go to www.shannonmarcom.com.
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