How to (and not to) PR by Shannon Marketing Communications

Analysis of the good, bad and ugly in PR and marketing

Playday for the Raptors Children’s Festival

This fun event is a benefit for the Rocky Mountain Raptor Program (http://www.rmrp.org) of Fort Collins. It will help the organization continue its rescue, medical care, rehabilitation and public education efforts to give injured, sick and orphaned eagles, owls, falcons and hawks a second chance at freedom.

Schlosser Signs’ New Machine Speeds Manufacturing Process

“This machine lets us keep our skilled craftsmen focused on other priorities,” notes Carla Schlosser, CEO of Schlosser Signs. “And the improved efficiency and reduced waste will allow us to be more competitive, both for small orders and larger contracts, as well.”

Looking back on the Twin Towers in 1993

On February 26th the New York World Trade Towers were heavily damaged by a bomb detonated in the center’s basement parking garage. The blast blew a crater approximately 150 feet in diameter from the second level of the garage (B-1) down to B-6. Tons of rubble created by the explosion came down on the core of the building services and cooling systems.

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    Welcome to How To (and not to) PR by Shannon Marketing Communications. Here, we'll post information and commentary about artful and questionable approaches when it comes to public relations, marketing, crisis communications and more. To get back to the Shannon Marketing Communications website, go to www.shannonmarcom.com.
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