How to (and not to) PR by Shannon Marketing Communications

Analysis of the good, bad and ugly in PR and marketing

Outdoor Girl Introduces Vehicle Roof Rack Lift Assist System for Stand-Up Paddleboards

Provisional patent awarded, company exhibits this week at Outdoor Retailer Show Denver, Colorado – Outdoor Girl, a Colorado-based manufacturing company, has introduced its first product in the Outdoor Girl Rack System (OGRS) line. The company’s lift assist system for stand-up paddleboards (SUPs) was designed by women paddle enthusiasts who grew tired of struggling to load […]

My recap of the Mo’Betta Gumbo preview event on The Armory blog

If this tasting menu is an indication of the Chef’s abilities, and I have every confidence that it is (I heard on Friday night that this is his 27th restaurant opening), I’m excited to return and see what else is on the slate once Mo’Betta Gumbo opens to the public – especially when the promised boils are offered.

You might need help with your Facebook page if . . .

I’m not convinced that people cannot and should not manage their own pages, but it never hurts to think before you post, and get feedback from others on what you are thinking about posting. And if you step in it, it never hurts to apologize, reel things in, or at least explain further for those who might have taken a post in a way you had not intended.

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    Welcome to How To (and not to) PR by Shannon Marketing Communications. Here, we'll post information and commentary about artful and questionable approaches when it comes to public relations, marketing, crisis communications and more. To get back to the Shannon Marketing Communications website, go to www.shannonmarcom.com.
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