How to (and not to) PR by Shannon Marketing Communications

Analysis of the good, bad and ugly in PR and marketing

Schlosser Signs, Inc. Adds New Energy Efficiency Service Division

Schlosser Signs, Inc. (www.schlossersigns.com), a leader in the design, manufacture and installation of signage in northern Colorado, Wyoming, and Nebraska, has announced the addition of a new energy efficiency service division. The new department will evaluate the energy efficiency of customers’ existing lighting and signage and replace inefficient lighting with energy-saving LEDs and other lighting technology…
Customers considering retrofitting their signs can take advantage of rebates offered by regional utility companies to offset the initial cost of the retrofit. Programs like Platte River Power Authority’s (PRPA) LightenUP project provide funding for energy-efficient lighting retrofits at commercial and industrial facilities.

Cornerstone Farm 2013 Summer Horsemanship Camps

Local business offers summer camps, horseback riding instruction & horse training services Longmont, Colo.– Cornerstone Farm (www.CornerstoneFarmLLC.com), a local business offering horseback riding lessons and horse training services to area residents for 16 years, has announced its 2013 summer horsemanship camp schedule. Cornerstone Farm specializes in hunter/jumper instruction for beginning through advanced riders and offers […]

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    Welcome to How To (and not to) PR by Shannon Marketing Communications. Here, we'll post information and commentary about artful and questionable approaches when it comes to public relations, marketing, crisis communications and more. To get back to the Shannon Marketing Communications website, go to www.shannonmarcom.com.
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