How to (and not to) PR by Shannon Marketing Communications

Analysis of the good, bad and ugly in PR and marketing

Marketing Intervention Workshop

Posted on | March 1, 2010 | No Comments

I wanted to let you know about an exciting event coming up on April 2 that I thought you might find interesting. Phil Schwolert, a friend and accomplished speaker and trainer, will be conducting “Marketing Intervention – Stop the waste. Regain control.”

It’s not the traditional marketing seminar. Phil’s non-academic and real-world approach to teaching foundational marketing principles and practices is highly regarded and comes from more than 20 years in marketing communications, most recently as publisher of monthly specialty publication.

Phil’s all about helping small business people get solid on the fundamentals, equipping them to engage the marketing marketplace with purpose and knowledge. He’s not selling a course or a long-term system, just a workshop designed to help businesses make better use of their limited marketing time and money, whether they go it alone, or hire other professionals.

He tells me that it’s a WORKshop, not a seminar. Participants should be ready to work.

He’ll provide tools and exercises for both the do-it-yourself marketer and the professional.

Learn more about the workshop and Phil at www.smallbizfuel.com/marketing-intervention.

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