How to (and not to) PR by Shannon Marketing Communications

Analysis of the good, bad and ugly in PR and marketing

Lessons learned moving from Vonage to Ooma

Don’t get me wrong – we were happy Vonage customers for some time, and switched because the price and features with Ooma looks to be much better. And while the amount of the refund we should get is pretty small, it should not be an issue for them to do that. The simply choose not to, pocket that money, and make excuses about why it is that way. Disappointing that they would take that route.

Would you risk alienating a customer over $1.42?

My exchange in the next couple of minutes consisted mainly of them blaming the customer (me) for not handling the broken bottle in a way that made life easier for them. When, instead, they could have taken the no-brainer step of just fixing the problem and sending me on my way.

Popeye’s misses the mark

I was greeted at the door by not one but two different items that I *can’t currently order or enjoy* on this visit to this establishment.

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    Welcome to How To (and not to) PR by Shannon Marketing Communications. Here, we'll post information and commentary about artful and questionable approaches when it comes to public relations, marketing, crisis communications and more. To get back to the Shannon Marketing Communications website, go to www.shannonmarcom.com.
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