How to (and not to) PR by Shannon Marketing Communications

Analysis of the good, bad and ugly in PR and marketing

DataTraks Secures Contract to Manage TADS for TTCI

DataTraks, which provides engineering and software solutions for companies around the world in the railroad industry, today announced it has contracted with the Transportation Technology Center, Inc. (TTCI) to manage the application of TTCI’s Trackside Acoustic Detection System (TADS®) in North America. TTCI is a wholly owned subsidiary of the Association of American Railroads (AAR).

Kathryn Moore Joins DataTraks as Development Engineer

Loveland rail-safety company hires local CSU graduate Loveland, Colorado – DataTraks (www.datatraks.com), which provides engineering and software solutions for companies around the world in the railroad, manufacturing and mining industries, today announced the hiring of Kathryn Moore, a Colorado State University graduate, as a development engineer. “Kathryn is a talented developer that can provide fresh […]

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    Welcome to How To (and not to) PR by Shannon Marketing Communications. Here, we'll post information and commentary about artful and questionable approaches when it comes to public relations, marketing, crisis communications and more. To get back to the Shannon Marketing Communications website, go to www.shannonmarcom.com.
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