How to (and not to) PR by Shannon Marketing Communications

Analysis of the good, bad and ugly in PR and marketing

Loveland parents write and illustrate, “He’s Not Dead Yet,” an in-your-face book about their child’s fight with cancer

Loveland, CO February 19, 2013 – Ryan and Amy Green are parents to four boys between the ages of 2 and 7. In January 2010, they received some bad news. One-year-old Joel had cancer. Joel had an Atypical Teratoid/ Rhabdoid Tumor (AT/RT) that was successfully removed. After the surgery he was scheduled to undergo 54 […]

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    Welcome to How To (and not to) PR by Shannon Marketing Communications. Here, we'll post information and commentary about artful and questionable approaches when it comes to public relations, marketing, crisis communications and more. To get back to the Shannon Marketing Communications website, go to www.shannonmarcom.com.

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