How to (and not to) PR by Shannon Marketing Communications

Analysis of the good, bad and ugly in PR and marketing

My first piece for BuiltInColorado.com posted today . . .

As he explained in a talk at TEDxBoulder in August 2012, regardless of patents, “If your idea can be sold, it will be. There are no local markets. It’s just as easy to sell something in Colorado as it is in South Africa.”

Lessons learned moving from Vonage to Ooma

Don’t get me wrong – we were happy Vonage customers for some time, and switched because the price and features with Ooma looks to be much better. And while the amount of the refund we should get is pretty small, it should not be an issue for them to do that. The simply choose not to, pocket that money, and make excuses about why it is that way. Disappointing that they would take that route.

Westwind Getaways Now Taking Reservations for Santa Fe and Taos Guided Trip April 15-18, 2014

Westwind has handled all the planning and logistics for the trip, and has arranged for an experienced and knowledgeable guide to facilitate the group’s journey in the footsteps of Native American, Spanish, and Old West cultures in the heart of the oldest capital city in the U.S.

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    Welcome to How To (and not to) PR by Shannon Marketing Communications. Here, we'll post information and commentary about artful and questionable approaches when it comes to public relations, marketing, crisis communications and more. To get back to the Shannon Marketing Communications website, go to www.shannonmarcom.com.
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