How to (and not to) PR by Shannon Marketing Communications

Analysis of the good, bad and ugly in PR and marketing

My first piece for BuiltInColorado.com posted today . . .

Posted on | January 30, 2014 | No Comments

. . . a profile piece on Boulder-based SparkFun.

SparkFun inventories its stock of 2300+ products

A SparkFun team member takes inventory

As a freshman in college, SparkFun founder and CEO Nathan Seidle set a goal: to hold a patent by the time he was 30. He founded his company in 2003, while still an undergraduate studying electrical engineering. He’s grown it to employ more than 150, generate just over $30 million in revenue annually and offer more than 2,300 products to help its customers build a prototype or create a project.

Read the rest here.

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    Welcome to How To (and not to) PR by Shannon Marketing Communications. Here, we'll post information and commentary about artful and questionable approaches when it comes to public relations, marketing, crisis communications and more. To get back to the Shannon Marketing Communications website, go to www.shannonmarcom.com.
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