iPoint Pushes Poudre Property Services’ Website Into the Future

Posted on | September 17, 2014 | 1 Comment

Fort Collins, Colorado – iPoint (Information Point Technologies), a network, web design, application development and SEO company serving clients in northern Colorado and nationally, is pleased to announce the website redesign, upgrade and re-launch for Poudre Property Services, one of Northern Colorado’s premiere full-service property management and maintenance companies.

“iPoint did a great job creating a totally redesigned website,” said Lee Oldenburg, Poudre Property Services operations manager. “Our old site was outdated with poor visuals and lots of stock images. Now we have cool, integrated features that we hadn’t thought of – like interactive Google maps for each property and enhanced search functions.”

The increasingly competitive Northern Colorado housing market means having a functional, dynamic, and visually appealing site is critical to property companies wanting to find the right tenants for their clients. This redesign includes technological and aesthetic enhancements to ease navigation and provide better content organization while optimizing the site’s appeal to visitors. The redesign gives Poudre Property Services more control over every aspect of their website and enhances the way their properties and services are featured on the site.

Enhancements to the site include:

• Clean, fresh look with easy to navigate design
• Mobile-friendly site
• Streamlined and simplified service offerings
• Quick links for most common visitor needs
• Greater interactivity for HOA management
• Improved, versatile search capability

Oldenburg said they have seen increased site visits since the redesign and they have benefitted in other ways as well. “One thing we didn’t expect was inquiries for our landscaping and snow services,” he said. “Our old website never produced those.”

Analytical data supports Oldenburg’s observations that the redesigned site has already improved business for Poudre Property Services. Comparisons from 2013 to 2014 show a more than 90 percent increase in page views, a 30 percent increase in session duration and a bounce rate decrease of more than 90 percent.

For more information, contact Pete Fardal at iPoint, 970-266-0703, or pfardal@ipoint-tech.com.

About iPoint

iPoint was founded in 2002 to meet the computer needs of small businesses in northern Colorado and now serves clients across the country. We offer a variety of products and services to help businesses combine all their IT needs into one point of contact, reducing overall costs and the risk of miscommunication. Our team of network experts and developers collaborate to provide the best, most dependable services for your business. As our tagline reads, we really do believe in “Simplifying Technology for your Business.” With more than 200 clients and growing, iPoint has become a trusted partner to numerous businesses in a variety of fields. From basic network setups to complex application development, iPoint’s services resolve your IT inquiries on time and within your budget. iPoint is proud to partner with a number of local non-profit organizations in Northern Colorado. We offer discounted rates and services for most 501(c) tax-exempt businesses. Learn more at www.ipoint-tech.com, and find us on Facebook, LinkedIn and Twitter.

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